Each luxe pouf gives hair an exaggerated sense of body and structure, without the slightest hint of crunch. All-day memory leaves styles supremely soft yet set, for hair that's thicker, fuller, larger than life.
Shake it up, mousse it in, blow it big.

To break the safety seal upon first use, remove the cap, place your thumb on the back of the applicator, and press firmly until it audibly clicks.
Makes hair big, yet soft and touchablePlumps the hair shaft to add volume and thicknessProvides heat protection and helps repair and strengthen hair